Chesterfield shoppers guide magazine go local chesterfield advertising in chesterfield shoppers guide to chesterfield go local chesterfield whats on in chesterfield advertising in chesterfield go local seven promotions shoppers guide megazine Chesterfield business directory shoppers guide magazine chesterfield advertising shop in chesterfield shoppers guide magazine group jay ball seven promotions shoppers guide to chesterfield chesterfield shoppers guide magazine jay ball ashbourne shoppers guide magazine alfreton shoppers guide mamagzine franchise our magazine shoppers guide chesterfield Chesterfield business directory shoppers guide magazine chesterfield advertising shop in chesterfield shoppers guide magazine group jay ball seven promotions shoppers guide to chesterfield chesterfield

THE SHOPPERS GUIDE MAGAZINE GROUP

 Independently supporting local Chesterfield Businesses SINCE 2004!

Chesterfield shoppers guide magazine go local chesterfield advertising in chesterfield shoppers guide to chesterfield go local chesterfield whats on in chesterfield advertising in chesterfield go local seven promotions shoppers guide megazine Chesterfield business directory shoppers guide magazine chesterfield advertising shop in chesterfield shoppers guide magazine group jay ball seven promotions shoppers guide to chesterfield chesterfield shoppers guide magazine jay ball ashbourne shoppers guide magazine alfreton shoppers guide mamagzine franchise our magazine shoppers guide chesterfield Chesterfield business directory shoppers guide magazine chesterfield advertising shop in chesterfield shoppers guide magazine group jay ball seven promotions shoppers guide to chesterfield chesterfield

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Chesterfield shoppers guide magazine go local chesterfield advertising in chesterfield shoppers guide to chesterfield go local chesterfield whats on in chesterfield advertising in chesterfield go local seven promotions shoppers guide megazine Chesterfield business directory shoppers guide magazine chesterfield advertising shop in chesterfield shoppers guide magazine group jay ball seven promotions shoppers guide to chesterfield chesterfield shoppers guide magazine jay ball ashbourne shoppers guide magazine alfreton shoppers guide mamagzine franchise our magazine shoppers guide chesterfield Chesterfield business directory shoppers guide magazine chesterfield advertising shop in chesterfield shoppers guide magazine group jay ball seven promotions shoppers guide to chesterfield chesterfield
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"Shopping locally helps to keep our communities vibrant & alive...

Embrace the Fiver Challenge"

 The 5 Challenge!

Did You Know?

If everyone who received a Shoppers Guide magazine was to spend just 5 per week in their local community, this would generate a total of 26m per year going back into the local community!

Change OUR Town for a FIVER a WEEK!


We here at the Shoppers Guide developed our magazine 13 years ago to help connect local people with local businesses, thus sustaining the economy in our own neighbourhoods. We are urging residents across Chesterfield to GO LOCAL (Shop Local) in a concerted campaign to support the local businesses and breathe new life into our local economy. The Shoppers Guide Magazine have extended the enterprising initiative in the social, economic and environmental benefits that shopping locally can bring - including creating & retaining jobs.

Chesterfield shoppers guide magazine go local chesterfield advertising in chesterfield shoppers guide to chesterfield go local chesterfield whats on in chesterfield advertising in chesterfield go local seven promotions shoppers guide megazine Chesterfield business directory shoppers guide magazine chesterfield advertising shop in chesterfield shoppers guide magazine group jay ball seven promotions shoppers guide to chesterfield chesterfield shoppers guide magazine jay ball ashbourne shoppers guide magazine alfreton shoppers guide mamagzine franchise our magazine shoppers guide chesterfield Chesterfield business directory shoppers guide magazine chesterfield advertising shop in chesterfield shoppers guide magazine group jay ball seven promotions shoppers guide to chesterfield chesterfield
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Change YOUR Town for a Fiver!

Our GO LOCAL campaign is about diverting just 5 of your supermarket or on-line shopping spend, per week and spending this 5 with a local independent business instead. It's that simple! Quite literally, every time you shop local, whether it be buying a loaf of bread or having your windows cleaned, YOU are personally helping a local business to grow.

Make our town a better place to live, work and visit by spending a fiver in it. Not even an extra fiver. Just one you already spend. Simply spent in a slightly different way!

Ask yourself:

What could YOUR 5 do for YOUR town?

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DID YOU KNOW... When YOU make a purchase with a local retailer or employ a local tradesperson, you are not only contributing to the economics of that business, YOU are personally adding to a much  BIGGER picture.

No matter how much your spend, be it big or small, you are helping to re-circulate that money back into your local community. This is known as the 'Multiplier effect'. Research has shown that for every 1 YOU spend locally, 63p of that stays within YOUR local  community.

SO, if everyone who received a Shoppers Guide Magazine was to spend just 5 each week in their local community, that would generate an incredible *26 million going back DIRECTLY into the local economy!

MAKES YOU THINK... DOESN'T IT!

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Your fiver can help in so many different ways and it is SO EASY to do! Call a local gardener who advertises in our magazine. Have your car serviced or repaired with a local garage. Buy your meat from the local butcher, visit your local Chiro or use a local decorator...

Shopping locally, whether it be in independent stores or with local tradespeople, offers a much more personal experience. Local business owners are more likely to live in the local community themselves and therefore have strong connections within their local community too.

*Figures based on our total monthly magazine readership of 100000 residents

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We love our independent shops and businesses, and realise that the competition from the big multinationals is slowly killing our High Streets. We feel that our 'GO LOCAL' campaign is simply something that everyone can get their teeth into! Therefore we urge you to get out into YOUR community and help support your local businesses and tradespeople.

Remember YOUR 5 spent with the local florist is in turn spent with the local carpet company, who shops with the local butcher, who employs a local cleaner who advertises in a local magazine, who uses a local mechanic

Indeed there are many benefits to shopping locally. With many small independent retailers and tradespeople in YOUR local community, who provide a diverse selection of products and what's more they are all on your doorstep. With the growth of local business comes the growth of local job opportunities helping tackle the national issue of unemployment. Whether part or full time positions, they are both important in building our local economy and in turn the national one. You know how to help...It's simple! SPEND A FIVER A WEEK WITH A LOCAL BUSINESS... EASY!

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We're keen to counter common misconceptions that local shopping is more expensive or offers less choice. On the contrary, shopping locally can be the most eco-friendly option, while helping to keep your own communities vibrant and alive.

The Shoppers Guide 'GO LOCAL' campaign aims to raise awareness of the need to back local businesses, to preserve the unique character and economic viability of our villages for generations to come. Many people mistakenly believe that shopping locally costs more, but if factors - such as travel, time and costs in transporting larger items home  - are taken into account, the overall cost of buying locally is often much lower.

Our 'GO LOCAL' campaign is about diverting just 5 of your supermarket or on-line shopping spend, per week, into your local independent shops. It's that simple! The Shoppers Guide magazines are received monthly by over 100,000 local people - If each of these people spent just 5 each week in their local town or village it would generate a MASSIVE 26 million per year going directly back into the local community.

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So what can 26 million do for OUR local town?

Create /sustain local employment - jobs! - Make YOUR town a better place to live! - Ensure that this money STAYS in the Neighbourhood! - Provide a sustainable future for our children to grow up in! - To name just a few...

Local  businesses often stock a high percentage of locally sourced goods and products, reducing the need for long car and bus journeys, and are convenient for all - especially elderly, vulnerable, disabled and young people

We hope as many people as  possible will give their full backing to our'GO LOCAL'campaign, by supporting our many and varied retail traders as much and as often as they can.


WHY PLEDGE YOUR SUPPORT?

The Chesterfield GET SMART GO LOCAL Campaign aims to give a major BOOST to the local Chesterfield Economy by driving and attracting consumer spending to where it is most needed - within the local economy - and most importantly driving new customers through the doors of local businesses.

WHAT'S IN IT FOR YOU?


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As a CONSUMER You WANT 3 things:

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Value for Money

The Best LOCAL Offers, Deals & Discounts

An EASY Way to Claim Them


As a Local BUSINESS You WANT 3 things:

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Greater Advertising Exposure

Positive & Measurable Response to Your Advertising

Consumers to Purchase

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As a CONSUMER Find Out MORE

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As a LOCAL BUSINESS Find Out MORE

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10 Great Reasons to Shop Locally

1. Local shops sell a wide range of great products at affordable prices.

Many people get out of the habit of shopping locally & are then surprised by the range of products and gifts available.

2. Shopping local saves you money

Out of town shops have done a good job of convincing us all that sole traders = expensive, but the evidence just isn't there to back this up. If you add in travel, parking costs, fees to transport larger items home and your time, the overall cost is often much higher.

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5. Shopping local saves the environment

We are all aware of CO2 emissions and our environmental impact. Local shops, which often stock a high percentage of local sourced goods, products and do not require long car & bus journeys to get to, help reduce our global footprint.

6. Shopping local creates jobs

Shops in our town centres and villages create local employment and self employment. These people in turn spend in the local economy. Over half a million people are employed in retail in our rural towns and villages. Evidence shows that for every 1 spent in an independent shop 63p stays in the local area

3. Shopping locally retains our communities

People don't like losing shops and services in small towns and villages but don't equate this to how they spend their money. Shops will only survive if customers spend locally so if you want a vibrant village centre, where people can socialise as well as shop, shop locally.

4. Shopping local retains our distinctiveness no clone towns   allowed!

Many town centres in Britain look the same with franchises and multinationals. Independent shops create distinctive shopping experiences and stock different products. Independent shops keep traditional local products alive. They respond more quickly to the needs of local customers, stocking products to meet the changing population needs. They can also be more innovative organic products were first developed by independent traders.

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7. Local independent shops invest more in our communities

Sole traders and independent stores are proportionally more generous in their support for local charities, carnivals, schools and community events. So supporting local shops means a financial return for our community.

8. Local shops are for everyone

Most people can get to their local shops easily and this is especially important for elderly, vulnerable and young people and those without transport. Keeping your shops open by buying locally helps the whole community.

9. Local shops value you more

Evidence from numerous surveys shows people receive better customer care and service in local shops. Traders survive by their reputation and repeat business - so shopping local means that you get a higher standard of service.

10. Shopping local saves services

Private, voluntary and public sector services cluster around shops. The loss of the High Street often corresponds to a reduction in these services. As shops disappear, so do hairdressers, vets, dentists etc

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